In my decades of reading the venerable weekly magazine The New Yorker — in hard copy, and now, deliciously, on my iPad — I finally caught a mistake. My heart pounded when I saw it. Could it be? In the Comment segment from “The Talk of the Town” on the political conventions, Steve Coll wrote: “But the tradition of free political airtime had been established, and admen honed in and fashioned the quadrennial infomercials we now endure.” I’d just been discussing the misuse of “honed in on” with our also-venerable game designer. It was top of mind, and now it was in my face.
My schadenfreude was somewhat muted, however, by what I found on Twitter, which was a dismissive quip and a link to a defense rather than an admission of error. New Yorker editor Mary Norris writes in a post entitled “Don’t Try to Hone In On a Copy Editor“:
Our tweeting readers have homed in on what they characterize as a flagrant misuse in this week’s Comment. . . . A million tweeters think [honed in] should be “homed in.” Continue reading











